Onpage optimization is anything that can be taken directly within the website in order to improve its position in the search rankings.
Search engines look for the most relevant search result for a query, so their algorithms also look for relevant contents on a web page.
If your website does not live up to the expectations of the visitors, you will quickly lose your top search ranking spot on Google SERP (search engine results page). What this means is that guiding people to your website from Google’s search results page will be in vain if they are unhappy with the contents you provide on your website.
A good on page SEO requires a mix of several factors to consider. On-page SEO aims to improve the following features.